sports

Atlético's Julián Campaign Reached 176M People

Atlético de Madrid's campaign regarding Julián Álvarez reached over 176 million people, initially using humor and irony before shifting to a serious tone to denounce alleged harassment.

Atlético de Madrid surprised fans and critics with their communication campaign regarding Julián Álvarez. The club first used humor and irony in their messages before taking a more serious approach to denounce what they called a 'campaign of harassment and demolition' against their player, which they attributed to Barcelona through 'interested leaks,' though without explicitly naming either party. sweetbonanza-app.com